From Industrial Roots to Individual Growth
Client Brief for the Project : During our meeting with the client, we discussed the need to create an animation video that addresses the problems of the traditional education system while proposing a solution that aligns with the evolving world.
The client's vision was clear : the video should be an awareness tool that encourages the audience to think deeply about the importance of shifting from a one-size-fits-all education system to one that caters to the individual needs and abilities of each student.
Color Choices
We discussed color choices with the client and agreed to start the video in black and white tones, representing a period of stagnation and the traditional beginnings of the education system during the Industrial Revolution.
We discussed color choices with the client and agreed to start the video in black and white tones, representing a period of stagnation and the traditional beginnings of the education system during the Industrial Revolution.
This black-and-white beginning symbolizes the standardization and restrictions imposed by the Industrial Era on education.
The video then transitions gradually into sepia tones, symbolizing the onset of the Industrial Age and its impact on society and education.
As the video progresses, the colors grow and evolve to reflect the growth and shift toward a new, innovative education system aligned with the world’s development.
Final Objective
The primary goal of the video was to raise awareness about the need to move away from the traditional approach to education and to advocate for a new system that caters to each student individually, empowering everyone to discover their true potential.
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